Best Non-Google Search Tools for Accountants (2 hours)

Overview

The course explains why you need more than Google to search the Internet and highlights a rich constellation of alternative search engine applications. The session also explains how to set up your own customized online research management platform, and discusses dynamic search strategies (two-step, vertical and lateral searching) that can be used to gain an extra edge when using any search engine. Participants will walk away with scores of new knowledge sources and streams that will complement their use of Google and improve their online research power. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Highlights

The major topics that will be covered in this class include:

Why Advanced Search Skills Are So Critical for Accountants
Why You Need More than Google to Search the Internet
GARP: Generally Accepted Research Principles
Alternatives to Google
Advisory Search
Social Search
Specialty search
Search Engine resources
What's Ahead in Search

Designed For

Practitioners who want to go beyond Google and explore alternative search platforms that can be used to diversify their online due diligence and sharpen their digital intelligence gathering.

Objectives

After attending this presentation you will be able to...

Identify at least 7 ways Google information needs to be interpreted to ensure the results are taken in their proper context
Use at least 4 general search engines that complement their use of Google
Recognize at least 5 cluster search engines that group information by topic and discover unexpected relationships between topics
Recall at least 4 privacy search engines that do not store your queries or track your steps on the Internet
Access at least 12 user-generated content search engines that index content-text, videos, images, reviews-created by people, rather than brands

Notice

“Adding to Calendar” does not register you for this event. Please either register online by clicking “Add to Cart” or contacting OSCPA at 503-641-7200 / 800-255-1470, ext. 3. Thank you!